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Archive | Opinion

Want Happy Employees? Do This.

Happy workers are productive workers and will invest more of their energy into ensuring your business succeeds. When your employees are happy, they will stick around longer, saving you from expensive recruiting costs and training time. Studies show that employees are happiest when they are able to do their work in a private setting, such […]

Here’s Why You Should Stop Ignoring Your Online Employee Reviews

Corporate branding should be a complete 360 degree issue, both inside and outside of your business. Your company culture affects employee performance, recruiting and consumer response. It’s surprising to learn about companies who focus on internet marketing and consumer generated reviews to sell products; but don’t think about reviews being left at job boards and […]

4 Employers with Kick-Ass Branding Strategies

The job market of today is competitive for both the job seekers and hiring companies as well. Considering how scales continue to tip in favor of applicants, savvy employers now pay attention to employer branding. Undoubtedly, there is not enough talent, and those seeking new jobs have a range of competing offers to choose from. […]

5 Tips for Creating a Winning Employer Brand

Today, unemployment is at historic low rates of less than 4%. This makes competition for top talent at historically high levels. The competitive talent market necessitates businesses to become an employer of choice. Enterprises must create a strong employer brand to attract, engage, and retain the top talent. However, many companies struggle to create a good employer […]

Study Says Layoff Anxiety is High Even Though Unemployment is Low

Even though the unemployment ratein the United States is lower than it’s been in decades, employees are experiencing a high rate of layoff anxiety. According to a new study, nearly half of employed Americans are anxious about being laid off. What’s causing this anxiety, and why should employers be concerned? What Are Employees Worried About? Although employees […]

Ask And Ye Shall Receive

The benefits of asking for feedback in the workplace. Employee retention should be a top priority for any company. High turnover rates do not reflect well on a business, but it can be a challenge to figure out where the problem lies. Albert Hirschman, author and economist, offered a theory in his 1970’s work Exit, […]

3 Powerful ‘Anti-Ghosting’ Strategies to Tighten Up Your Hiring Process

Are you haunted by the memory of promising candidates who disappeared without a trace? Have you been leaving voicemails, checking and re-checking your ‘sent’ folder to make sure that job offer went through? Endlessly searching for the perfect candidate, only to be abandoned, is enough to send shivers down your spine. ‘Ghosting,’ once reserved for […]